Defense Against Crime


Do you want cute, or effective pepper spray?

With college about to start up this week, many parents will be packing their young adults


Bling Sting Pepper Spray is sparkly!

off to college. Some parents may be sitting down with their young daughters having ‘the talk’.  No, not that talk, we are referring to the talk about sexual assault and staying safe.  To remind you of the sexual assault statistics, 1 in 4 college age females experience some form of sexual assault while attending college.  As you may know as readers of this blog, we attempt to educate you about self-defense contingencies to reduce your chances of being part of that statistic.   I’ve also told you that many college campuses provide self-defense solutions ranging from RAD classes, Free shuttle rides, to escort services. This is a good thing and we applaud any and all efforts that college are taking to reduce sexual assault victims. It also appears that some colleges stores are now selling pepper spray. I was passing a student store on one campus and saw they were selling Bling Sting Self-Defense product.  First, let me state for the record that I’m for using any effective product that will keep you safe.  I will also say for the record I have nothing against the Niche marketing tactic that Bling Sting uses.  Really, I don’t. Now, that I have those statements out of the way let’s examine choosing effective pepper spray.

I have a question for you consumers.  If you were going to purchase pepper spray, what do you want? Do you want to buy something that is effective, or something mildly effective but a fashion accessory?  Now, mind you there are highly effective brands pepper sprays that come in fashion cases. Dooney & Bourke, Saber Red, and Streetwise offer pepper spray in fashionable cases. But should how a pepper spray case looks really be your primary deciding factor on picking your pepper spray?  Do you think your attacker is going to be impressed? What about your friends? That is what I saw when I looked at Bling Sting Pepper Spray.  I picked up a package of their pepper spray, looking for one thing -what strength it was, and also its Certified Heat Rating.  I guess it’s either I small print, or inside the package. Because I did not see it. I really did look.  In the FREE Guide to Pepper Spray, we tell you how to select pepper spray we don’t recommend a specific brand, but we do recommend that you look for what is legal where you reside,  it’s a good fit for you, and its effective rating (CHR or SHU).  The one thing we never mention was, is it a good fashion accessory for you?

In order to find out more about Bling Pepper Spray products, I researched it.  This is one of the things we mentioned in the Guide to Pepper Spray, to research before you buy.   Remember, you are purchasing something to help save your life in a dangerous situation.  What factors are the most important to you?  One that should be important is effectiveness!

Here is the verbiage from their webs site

Blingsting pepper spray is not only the cutest pepper spray ever, but it’s the same exact formulation used in other pepper sprays you’ll find on the market. We use a 10% OC formula (that’s oleoresin capsicum … yeah, we can use big words too) that is the strongest formulation allowed in all 50 states.

 Bottom line: it’s HOT AF and when used in a defensive manner, will cause major respiratory effects like choking watery eyes, and temporary blindness for an hour or so. Yikes. Pepper spray is not a toy, and it’s not funny to use it in any way other than in a true emergency. It’s also illegal to misuse pepper spray. Jail is not a good look. Orange is not your color. Be responsible and be vigilant.

 Bling sting is the pepper spray so cute, it hurts! Ok, you can buy some now. Just make sure you are ready for TONS of compliments.

I’m going to break these down. Again, this really isn’t an attack against Bling sting but to educate you one marketing practices that are more about selling the product than protecting you.

Now, I don’t know about you, but I question various sales tactics.  But let us examine what they are selling you.  First Bling Pepper Spray IS Pepper Spray, there is no doubt about that.  Can Pepper Spray be effective for your self-defense?  Studies and experience say yes. Bling Sting does sell pepper spray.

Bling Sting primary attribute…it’s attractive.  OK, that’s the hook of their product and it’s in the name.  So if Bling is more important than overall effectiveness against criminals, this Pepper Spray product is for you.

Bling Sting has the same formulation as other pepper sprays.  That’s like saying Wendy’s burger had the foundation that other hamburgers have.  Generally, it can be considered a true statement.  But it’s a Whopper the same as a Big Mac?  Isn’t a Stake and Shake burger the same as White Castle burger?  Not all pepper spray is equal. Isn’t Sabre Red Pepper Spray is slightly different from Smith and Wesson Pepper Spray that is slightly different from Streetwise…etc.

We use a 10% OC formula (that’s oleoresin capsicum … yeah, we can use big words too) that is the strongest formulation allowed in all 50 states.  Hmm?  That remark about OC..what are they trying to convey to their target audience? Ponder that! As far as I know, all modern pepper spray is OC.  Most of the pepper spray sites that I have visited explain what OC means.  But, I guess they want you to believe something from that statement.

Now they claim that 10% is the strongest allowed in all 50 States.  This is primarily true, based in current Pepper Spray State Restrictions. However, consider this fact – of all 50 states, there are only one states (Michigan) that have a strength limitation. Many of the others have a limitation on size but not strength. The remaining states have no limitation at all. So if you don’t live in Michigan, why would want a weaker pepper spray?  When it comes to Pepper Spray strengths you can purchase 5%, 10% 15%, 18% and 23% OC Pepper Spray. But what does that really tell you? Think of OC like liquor proof…the stronger higher the proof the stronger the liquor.  What kind of pepper spray do you want, a wine cooler or Kentucky Bourbon, or Gin? Again, not bashing Bling Pepper Spray, one thing they don’t have to worry about is meeting the state requirements of Michigan.

The rest of their statement is true, Pepper Spray is not a toy, it can be considered a weapon. It is an effective means to disable most people, and in rare instances kill people who have pepper allergies. You can do an internet search for the number of criminals that use pepper spray. They close their ad with two statements, again focusing on their major selling point, it’s cute.

Their remainder page also tells about all the impressive places that Bling Sting purchased advertisements. Believe it or not, companies can purchase ad space for the right amount of money. We get calls monthly from Magazines, Internet Radio Stations, Schools, Television Channels like Lifetime and more to purchase advertisement space.  So saying your products are featured on a media platform simply means a sales agent from that venue got a nice commission to place an ad for your product. Perhaps someone who was interested in their niche concept….cute self-defense products.

I’m not even gonna mention the price… except you can get more effective pepper spray — for less..but sadly these stronger brands lack the bling factor that Bling Sting can give you.

Once again, I will reiterate something I said before.  I prefer you have something to defend yourself when the time comes, rather than nothing.

However, just like when you are shopping for a car, take the time to not get a lemon! Self-Defense Products is dedicated to providing you with the best and most affordable self-defense products, survival and safety products on the market to meet the security needs of you, your family members or your business, by assisting anyone who is unwilling to become a victim of crime.  If you want to take personal responsibility for protection, home security, business security, purchase our high-quality discount self-defense products. Survival kits and arm yourself with the knowledge about self-defense and security products and information about the best way to stay secure in an ever-increasing violent world. In today’s society, being equipped mentally and physically is no longer an option.


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